Cruisers trying to convince family or friends to join them on a Virgin Voyages cruise have a new AI tool at their disposal, a call from superstar Jennifer Lopez, Chief Celebration Officer. The service, called Jen AI, is designed to promote travel.
Cruisers Can Make a Call From JLo
Virgin Voyages, the cruise line founded by the British mogul Richard Branson, on June 27 launched a campaign aimed at attracting groups for celebrations- and special events to board.
The ad features Lopez, who in 2022 created a famous people and Virgin Voyages that puts him at the center of entertainment and adventure. Birthdays, anniversaries, graduations, bridal showers, divorce parties and other big events are often celebrations at sea.
With Virgin Voyages’ new Jen AI, travelers can visit the cruise line’s website, click the Curate Your Voyage link on the home page, and then answer a few questions like what they would like to celebrate, where they want to go and who they want to travel with. After that, personalized invitations featuring Lopez’s image will be sent to interested guests.
You can see Jen AI’s new commercial below:
“This amazing company was founded on the idea of connecting people and celebrating life’s special moments. We want to be the ultimate choice for every festival trip, and let’s be honest, who could say no to Jennifer?” said Branson.
As the epidemic continues to fade, leisure travel has grown significantly over the past few months. Cruisers and other travelers who have not been able to plan or go to festivals in recent years now want to put in big events and activities. As Chief Celebration Officer, Lopez is leading this promotion.
“It is very important to me that we stop and find time to celebrate the special moments in our lives, and encourage others to do the same. If the past few years have taught us anything, it’s that we should cherish the special moments of life and the people around us,” said Lopez.
Lopez’s partnership with Virgin Voyages includes everything from the development of sailors, such as quality of life and fitness to collaboration and entertainment. The partnership also brought in celebrity products, such as those sold under the JLo Beauty brand.

Lopez also covers major marine events and special cruises. In April 2023, they did Unlimited Travelthe Caribbean river is flowing Lady Scarlet which was billed as a women’s festival and featured a dozen speakers including special on-site events and cruises.
Speakers on the tour included pioneers in their fields, such as Beatriz Acevedo, CEO and co-founder of SUMA Wealth, a Latina entrepreneur dedicated to creating voice opportunities for diverse youth, and Catherine Balsam-Schwaber, founder and CEO at. Kindra, a women’s health advocate.
Virgin Voyages cruises
In addition to the Scarlet Lady, Virgin Voyages operates here Strong Womanis very new, The Enduring Motherwhich became operational in May 2023. The fourth ship, A Wise Woman it will follow in late 2023. The four ships are identical, each holding 2,770 guests.

This summer Lady Scarlet is based in PortMiami and cruises the Caribbean, where Strong Woman is located in the Western Mediterranean, and The Enduring Mother operates Greek Islands cruises.
The adults-only cruise is known for its live music and entertainment, as well as an alternative dining experience where, instead of having a main dining room and a private restaurant, sailors dine in a variety of themed areas, all of which are included in the cruise. .